Gaming Expo

Drawing in developers, manufacturers, celebrities, and fans from all facets of the community, the SXSW Gaming Expo is the epicenter of gaming culture at SXSW. Here you’ll find the Tournament Stage, Indie Corner, Tabletop Experience, PC Arena, Arcade Bunker, and much more.

Gaming competitions live on the expo floor, 2018 - Photo by Aaron Rogosin

Gaming competitions live on the expo floor, 2018 - Photo by Aaron Rogosin

About Gaming Expo


SXSW Gaming brings the gaming industry together into one chaotically-fun experience that only the legendary SXSW can provide. It’s a unique combination of all things geek, nerd, and gaming that takes place in an environment where creativity thrives.

Unlike similar gaming conventions, the SXSW Gaming Expo is rooted at the heart of the converging Interactive, Film, and Music festivals which are found exclusively at SXSW. With hundreds of special events spread throughout each of the world-class areas found at the Gaming Expo, no festival provides such a unique and fresh experience for both fans and pros than SXSW Gaming.

Gaming Expo Hours & Location

Friday, March 15 – Saturday March 16 from 11 a.m. to 6 p.m.
Sunday, March 17 from 11 a.m. to 5 p.m.
Austin Convention Center 1st Floor, Exhibit Halls 1, 2, and 3

SXSW Gaming 2019 takes place in the Austin Convention Center in Austin, Texas from Friday, March 15 – Sunday, March 17.

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The SXSW Gaming Expo houses hundreds of unique exhibitors every year. With over 55,000 attendees at SXSW Gaming 2018, the Gaming Expo represents the heart of the SXSW Gaming experience with thousands of attendees passing through each hour. Inquire about exhibition opportunities and connect directly with the most passionate gaming fans and professionals found at SXSW!

Discovery Stage

Back and better than ever, the Discovery Stage is the place for fan-focused panels, presentations, reveals and announcements at SXSW Gaming! If you’re interested in making waves at SXSW Gaming, the Discovery Stage is the place to be.


The Gaming Expo hosts a variety of lounges both on and off the exhibition floor. Whether your goal is to be in the heart of it all or to provide a uniquely curated space, we can help achieve your goals in building out the best lounge experiences at SXSW Gaming 2019.


Take SXSW Gaming by storm and host your own official SXSW party. With thousands of attendees eagerly looking to engage in evening and night activities, hosting your very own party offers on of the most unique and engaging opportunities at SXSW Gaming. With limited opportunities each night of the festival, inquire about how to secure your exclusive spot in the spotlight for next year’s event.

Organized Play

SXSW Gaming is expanding all organized play offerings throughout the Gaming Expo. With uniquely curated spaces catering to various verticals of the gaming industry, there’s always a way to directly engage with gaming fans at the festival. Current spaces available for organized play opportunities include the Tabletop Experience, PC Arena, and Arcade Bunker.


The Tournament Stage is a prime opportunity to feature your game on a stage that draws in tens of thousands of gamers in both an intimate live experience as well as a stellar online broadcast. Whether it’s a game with an established esports pedigree, or one that looks to break into the industry and carve out its own scene, SXSW Gaming is your best destination for high impact tournaments.

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Exhibit at SXSW Gaming

Interested in showing off your latest product, project or game in an exciting and energetic atmosphere? With an attendance expanding beyond 55,000 attendees in 2018, the SXSW Gaming Expo is the perfect place to do so! Learn more about exhibiting at the SXSW Gaming Expo in 2019 today!

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Explore Gaming Programming

Engage with hundreds of speakers across dozens of cutting-edge panels and events at SXSW Gaming.


Enjoy a new kind of Gaming Festival

Celebrate gaming culture at SXSW Gaming 2019 via a unique combination of exhibitions, esports tournaments, hands-on play, awards, panels, and more.

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